Wawa Sandwich

Wawa Voted America’s Favorite Sandwich Shop and Makes History

Did you know that Wawa beat out Subway last year in a national survey of sandwich shops? That’s right. Market Force Information’s annual consumer study of America’s favorite quick-service restaurants shows that the PA-based “gas station” makes better sandwiches than establishments that are known worldwide for just that.

Scores on the composite loyalty index for quick-service chains declined versus last year leaving room for others to take over.

“We attribute this to two factors: consumer expectations of the [quick-service restaurant] experience are rising, and, in many cases, execution at these restaurants is declining. As our research continues to show, delighting guests by providing an exceptional customer experience is a key differentiator in an incredibly competitive environment,” said Brad Christian, chief customer officer at Market Force Information, in a release.

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Full sandwich rankings:
  • Wawa: 64 percent
  • Firehouse Subs: 62 percent
  • Jersey Mike’s: 59 percent
  • Jimmy John’s: 58 percent
  • Jason’s Deli: 57 percent
  • McAlister’s Deli: 57 percent
  • Panera Bread: 54 percent
  • Subway: 45 percent
  • Arby’s: 42 percent

And here’s how it all breaks down…

Rankings

Via qsrmagazine.com

This is very interesting and makes me wonder what the implications are for Convenience food and the quick-service industry as a whole.

So, my question is where is Sheetz?

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